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I interviewed several security integrators about vendor relationships...here are six things I learned:
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I interviewed several security integrators about vendor relationships...here are six things I learned:

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Scott Zuniga
Aug 12, 2023

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I interviewed several security integrators about vendor relationships...here are six things I learned:
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1. None of us had ever been asked by a vendor (manufacturing) partner, "What makes you chose one vendor over another?" (hint, we all want the same things).

2. We all agreed on which vendors have the worst customer service. Oddly, they are often the ones customers request the most.

3. We all see huge security opportunities for non-security companies (i.e. IT, AV, Cabling), some vendors have caught on to this and are signing them as partners.

4. We all need technicians, standardizing the products we sell with the technicians we have is the quickest way stop (some of) the bleeding.

5. The vendors we use the most have all given us leads at some point.

6. We have all sat in vendor presentations during the last year where we learned features and benefits about products we will never sell.

As finding quality technicians becomes increasingly difficult over the next decade for integrators, now is the time for vendors to get granular with the specific needs of their partners and ensure their product is the one being standardized.

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I interviewed several security integrators about vendor relationships...here are six things I learned:
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I spend hours on a proposal, throw it over the wall to my prospect, and say a prayer...
At least I did for the majority of my sales career…because it worked...sometimes.
Aug 10, 2023 â€¢ 
Scott Zuniga
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Security Sales Consulting
Security Sales Consulting
I spend hours on a proposal, throw it over the wall to my prospect, and say a prayer...
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How to Stand Out, Owning the Contract, the Definition of "Trunk-slammer" and more.
Scott Zuniga joins Alarm Nerds Podcast to cover the most frequently asked sales and marketing questions for Security Business Owners
Sep 20, 2023 â€¢ 
Scott Zuniga
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Security Sales Consulting
Security Sales Consulting
How to Stand Out, Owning the Contract, the Definition of "Trunk-slammer" and more.
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Umm... Security Integrators Don't Understand Video Analytics vs. Video AI.
Video Analytics and Video AI are two cloud services for security but they serve different purposes and utilize different technologies. I discuss the…
Sep 18, 2023 â€¢ 
Scott Zuniga

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Security Sales Consulting
Security Sales Consulting
Umm... Security Integrators Don't Understand Video Analytics vs. Video AI.
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